BWA Regional Achievers Awards: Johannesburg

START UP Category Winner: Kim Keel

Kim Keel is the Managing Member of Belle Regalo - a corporate gifts company she started in February 2001. Having been involved in the corporate gift industry either from a supply or purchasing basis for over eight years, Kim was frustrated by the endless range of catalogues that categorised clients into a budget driven purchasing decision.

Belle Regalo prides itself on adding creativity to their clients gifting options. In many cases, by creating a solid gifting strategy that matches the client spend to their profile, you can achieve a greater impact with the same budget.

"We are not another supplier of corporate gifts - Belle Regalo is your partner in providing gifting solutions that will assist you in managing your clients."

Belle Regalo is also committed to supporting women in the community and actively promotes suppliers that provide income-earning potential to women through their projects. With every hand made box or beaded work purchased, you know that they will be purchased from a local non-profit organisation that trains women in the community to provide them with income producing skills.

"Our hand-painted ceramics are purchased from a disabled lady whose life was dramatically changed after a severe accident. It has been a struggle of many years to put her life back together, including hours of physical rehabilitation and operations. Her work was short-listed for the Harrods Catalogue section, so you are ensured of a top quality product. These products are made to order and can incorporate your corporate colours."

Keel joined the BWA for its networking opportunities as it provides her with the opportunity to do prospecting. "It is difficult to start prospecting with a young child in the background, so these meetings are ideal for me."